An article by Sage ACT! senior product manager Ben Lederer is being picked up by a number of publications including IT Briefcase, Exchange Magazine and TMCNet's Call Center community. The piece coincides with the recent Sage ACT! version 15.1 upgrade that includes enhanced Social Updates functionality to help users capture insights contacts share via LinkedIn and Facebook profiles, and use familiar social features from within Sage ACT! such as creating and commenting on posts, endorsing skills and sending private messages.
Ben's article offers small and midsize businesses advice on integrating social media with contact management and CRM systems, and how to begin using social analytics. Check out his advice at one of the publication links above, and if you are using Sage ACT! with Social Updates or any social web integrations for interesting results please let us know. We're always looking for customer stories to spotlight.