Because of the severe limitations of ACT! reporting it is often convenient to customise and add fields to the Opportunity screen view to hold supplementary information such as Industry Type, Market Segment, SIC code etc alongside the Opportunity data. We do this because it makes it easy to generate tabular "reports" from the Opportunity List View which can be filtered and sorted as required.
Most of this information however naturally resides with the Contact or Company details, so, rather than having to duplicate the information manually when creating a new Opportunity it would be really useful if we could just link the relevant Contact or Company fields to the corresponding custom Opportunity fields so that the required field information just copies through when creating a new Opportunity.
The link would work in much the same way as the Create Company from A Contact link works now. You just specify which fields you want to link and on creating a new Opportunity the contents of those fields are copied through.
And, before someone says, "what about Opps that are linked to more than one Contact or Company", I'll accept that limitation; just the information from the Contact or Company record you are in when you create the Opp copies through.