Community
Showing results for 
Search instead for 
Do you mean 
Reply

email merge in Marketing Automation

New Member
Posts: 14
Country: USA

email merge in Marketing Automation

Is email merge (Name, for instance) available in Marketing Automation? Thanks

Copper Contributor
Posts: 16
Country: United_Kingdom

Re: email merge in Marketing Automation

Yes it is. You can merge all your custom fields too.

New Member
Posts: 6
Country: USA

Re: email merge in Marketing Automation

Email templates will keep your merge fields intact, so won’t have to redo your merge fields for every campaign. Here are a few tips to keep in mind when setting up email templates:

Keep the content simple. Template emails are mainly for broad, general messages, such as appointment reminders, did-you-forget-something-in-your-cart reminders and general welcome emails. These are quick messages just to blast out to contacts. If you have to personalize it too much, just create a new template from scratch.
Don’t overuse the same merge fields. The contact’s name doesn’t need to be in every paragraph. Use merge fields when it’s relevant.
Always revise before sending. Even with a template, there could be a lurking typo. Always review these emails just in case.
Copper Contributor
Posts: 16
Country: United_Kingdom

Re: email merge in Marketing Automation

And check it every time you use it - AMA is forever turning mine back into text so the client sees the field code not the content he was meant to see